About Me

I’m Carol Davidson, seasoned and certified life and style coach, speaker and educator. For over 18 years, I’ve helped enhance the looks and the lives of my clients, giving them the courage to confidently show up for what matters most.

My ability to see people at their best is like a light that can’t be turned off. It’s just there, shining with possibility.

But before I became a life and style coach, my own vision was clouded by the “shoulds” that often keep us all in line.

I used to play it safe. I focused on pleasing others. My decisions, both large and small, were driven by what I thought I was “supposed” to do and who I thought I “should” be.

For many years, I ignored the allure of the fashion industry and opted for the tried and true business track. Yet as I climbed the corporate ladder, I discovered there was no room for my warm and cuddly persona. Unable to do anything about my petite stature–and unwilling to alter my softer side–I went to work on the one thing I could change: the image I projected.

I was amazed that a few subtle tweaks could have such a major impact.

Using wardrobe as tool for communication, I learned to highlight my best qualities: my business acumen, quick mind and keen sense of people. At just 5’2”, I stood taller. I got results and I got noticed. After working to enhance my own image, I wanted to help others do the same. But since that didn’t fit into the image of who and what I thought I was supposed to be, I set aside my calling.

I soon became the Director of Corporate Sales for Zagat and was living what most had considered a pretty enviable professional life—eating out 5 nights a week, meeting interesting people, and making incredible money. Even with all that, something just wasn’t lining up.

I gave myself permission to pursue my passion.

After some serious soul-searching I realized I needed to put the “shoulds” on the shelf and start being and doing who and what made me happy.

I started my own image consulting company, StyleWorks of Union Square Inc in 1999 and quickly grew a roster of clients who sought a balance of style and ease in their lives. I loved every minute and it was thrilling to see such widespread transformation and tangible results from clients in both their personal and professional lives.

I discovered it was never just about the new dress, the right tie, or the perfect shoes–it was about walking powerfully in them toward your own true north.

So, in 2016, I rebranded the company as Carol Davidson Inc.–Life. Style. Strategy.

I had already been coaching clients beyond their closets for years, so it was such an exciting and organic move to officially integrate life coaching into my business. I now get to help my clients create a life that feels as good as it looks.

Let’s face it: There’s no dress rehearsal. We have one life to live and this is it.

From revamping your wardrobe to easing you into a new phase of life, I create a safe, supportive space to help you take on whatever you want to create next.

Whether we start from the outside in or the inside out, the goal is always the same—to guide you toward a look and a life that lights you up.

Nothing thrills me more than showing my clients just how possible, effortless, and downright fun it can be once they give themselves permission. It’s an ongoing practice of honoring yourself and your passions, no matter what attempts to get in the way.

I’m grateful every day for the courage of conviction it took to step away from the “shoulds,” even when that wasn’t comfortable or convenient.

My mission is to help you discover that same freedom and empowerment, so you can live life as you were really meant to.

Let’s illuminate your path to a future that’s bright in every way.